La imagen corporativa. Paul capriotti en losada díaz. Conclusión La Planificación Estratégica de la Identidad Corporativa implica un trabajo de. Mariña Fernández Escariz. Updated 29 October Transcript. Niveles de desarrollo de la Imagen Corporativa. No hay referente. Industries, markets and diversity in Spain]. Barcelona: Gedisa. Capriotti, Paul ( )v La imagen de empresa [The enterprise image]. Barcelona: E1 Ateneov.
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Branding corporativo : fundamentos para la gestión estratégica de la identidad corporativa
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